ABOUT ME

Gloria is a London-based freelance Art Director with campaign and fashion editorial experience.
Taking projects from concept to completion, she gained a deep understanding of the entire creative process and developed a strong work ethic alongside the ability to think outside the box.
She manages all areas of the art direction process from initial creative concept stage to model casting, team selection & location scouting and on-set art direction.

Gloria's narrative explores how the human mind experiences modern society and the emotional responses to everything that happens around us.
Finding allure in the ordinary, she has developed a unique outlook that appreciates simple habits and imperfections alike.